UX: How to take 'You' out of the user

Lesson 2 Chapter 2 (9/24/2015)

Big Idea #1: Finding your users and their goals

1. Client goals
• Make money
2. User goals
• Make life easier
• Save money
• Be awesome
3. What to prioritize in your project: The user is _____ who wants to _____

Ref:

Learning to Design for Your Users